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Download our Charity Direct Debit Tracking Report 2014

The 2014 benchmarking report for regular giving from Rapidata is now available to download for free.

Take a look at crucial research findings, including cancellation rates, that can support ALL not for profits collecting Direct Debit payments.

Download your FREE Tracking Report now

Direct-Debit-Tracking-Report-Cancellation-Rates

The report shows fewer donors are cancelling their Direct Debit regular gifts to charity than at any time since 2006, before the global recession occurred.

It also shows a dramatic fall in the past year to the lowest annual average rate of charity Direct Debit cancellations since 2006.

Major events and cancellation rates

The Charity Direct Debit Tracking Report shows the impact of the recession on cancellation rates, as well as indicating how key national events can impact donor behaviour.

The London Olympics and Paralympics of 2014, and the wedding of Prince William to Kate Middleton both seemed to have a positive affect, resulting in noticeably fewer cancellations during those months.

A printed copy is available for all Rapidata clients and a free download copy available to all.

Posted by Scott Gray on 07/07/2014 within Bacs, Direct Debit, Fundraising, News
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