Giving Direct Debit Va Va Voom
Scott Gray, Managing Director of Rapidata heads to the Institute of Fundraising Yorkshire Fundraising Conference this week to run a workshop “Direct Debit made Sexy!”
Direct Debit is now the top form of giving to charity in the UK and its popularity is growing. Whether charities are new to regular giving or well established, Scott’s session has something for all from the basics to top tip takeaways for maximising your regular income and donor stewardship. Scott runs through getting going, the do’s and don’ts, setting up online Direct Debit giving, and use within telephone appeals. Then, how you can have fun with upgrades and reactivations via intelligent trigger communications. Scott will also explore some of the recent findings from the Charity Direct Debit Tracking Report that has analysed 10 years’ of Direct Debit giving data. Regular Giving is key to most charities income but can too often be neglected in our fundraising strategies – this session at the IoF Yorkshire conference gives it a little Va Va Voom!
The IoF Yorkshire conference takes place February 12th – 13th in York and is the biggest fundraising event in Yorkshire. Di Flatt, Chair comments
‘As the biggest and best fundraising event in Yorkshire, we are proud to present this must-attend event for all fundraisers and suppliers. Attendees will join together as one community, with fundraisers of all different levels from all types and sizes of organisation, at an event designed to inform, refresh, innovate and re-energise…’
For more information about the Yorkshire Fundraising Conference, click here