A simple Thank you, at the right time, goes a long way.
We understand the positive impact of engaging with your payers at important points along their journey with you. Reaching out at the right time with the right message can help you build payer loyalty, lower your attrition rates, and improve your ROI.
Whether it’s at Direct Debit sign up, after certain payments, or even if your payer is cancelling their payment commitment, there are crucial trigger points during your supporter’s journey that can help you build an informed and lasting relationship.
At Rapidata, we use our unique insight into your supporter base to determine the most valuable trigger points during every supporter’s journey. We partner with you, every step of the process, to help you create holistic giving campaign with carefully timed Trigger Communications (by post, SMS, email or telephone), customised with your brand and your message.
Together we can build a stimulating and engaging journey for your supporters. Our Trigger Communications service creates a bespoke journey plan suitable for your supporters using the most valuable messaging opportunities. We can help you test and refine your Trigger Comms to discover what messages, formats and communications channels work best for your donor base; and you can pick and choose which Triggers you deploy along the journey. Some examples to consider include:
To discuss the potential of Trigger Communications for your organisation call
01293 601111 or email email@example.com
Let’s build your Payer journey.
Nancy Kemp, Head of DM, Spana